Benefits of Doing Business in North Africa

• A framework for understanding business culture in North Africa
• Analysis of cultural values and behaviors prevalent in North Africa and their impact on doing business
• Opportunities to discuss potential issues involved in establishing business in North African countries
• Practical strategies and tools for working more effectively with counterparts in North Africa
• Breaking down stereotypes and perceptions of North Africa
• Commonalities and contrasts across the region
• Key cultural values in North Africa
• Communication styles in North Africa
• Interpreting non-verbal communication
• Working virtually with counterparts in North Africa
• Business and social etiquette when doing business in North Africa
• Dealing with culture clash: what happens when different cultures meet
• Developing concrete strategies for more effective working across North Africa